Do Local Directories Matter for Ecommerce SEO?
With a lot buzz surrounding phrases like local SEO, citation auditing, and ensuring your business is listed on all major web directories, an ecommerce marketer has to wonder if these local directories offer any SEO value. Given the non-location-specific nature of ecommerce SEO, one begs the question: do local directories matter for ecommerce SEO? If […]
Read MoreTechnical SEO Audits: What They Reveal & How They Can Help
Most web marketers and site owners spend a wealth of time, money, and resources doing front-end on-page SEO, and knowingly or unknowingly, they neglect back-end technical SEO. A technical SEO audit involves going through your website to check if it has any technical issues which could make it difficult for search engines to crawl and […]
Read MoreEcommerce SEO Site Audit: Gain Valuable Insights & Expectations
With the incredible marketing potential behind the Internet and Google search, many retailers are taking their product sales to the web. The reason is quite obvious: to reach more customers. But there’s one problem that many ecommerce site owners face, and that’s poor search engine exposure and lack of site traffic. Aside from new ecommerce […]
Read MoreA Simple Roadmap to Using Schema.org for Your SEO Clients
Whether you’re technical SEO guru with a wealth of HTML knowledge or front-end content strategist, all calibers of search marketers can leverage Schema markup for SEO. Before you dive into Schema.org and try implementing these unique scripts, it’s wise to learn a few things about what it Schema markup entails. Even though it is advisable […]
Read MoreHow to Find the Right Ecommerce SEO Company That Provides Top-Notch Services
Ecommerce sites are faced with a higher level of difficulty when it comes to ecommerce SEO and earning top rankings. Not only are product-related keywords intensely competitive, but Google’s PPC ads and shopping listings occupy a significant amount of real estate in the results. As a results, many online retailers seek the assistance of ecommerce […]
Read More3 Crafty Tools Employed by Ecommerce SEO Experts
Over my five-year career in the SEO profession, I have used a number of different tools to make my job more efficient. Although some tools are better and more expensive than others, I found a few that invaluable to my job as a SEO expert. Now engaged in ecommerce SEO, the use of these tools […]
Read MoreWebsite Optimization Tips for Ecommerce SEO
The SEO processes for ecommerce sites are a much more advanced compared to traditional websites. In essence, ecommerce sites can be super deep with multiple levels of category and products pages. As a result, on-site SEO and website optimization hold much greater importance. There are a number of intricacies that can make or break an […]
Read More3 Simple Strategies for Ecommerce SEO
Almost all ecommerce websites are conceptually similar. They typically all have varying levels of product categories, sub-categories, product pages, shopping carts and checkout processes. Although there are always unique qualities, the strategies for ecommerce SEO are relatively consistent for most e-retailers. In this blog post, we share some of the most fundamental strategies for ecommerce […]
Read MoreEcommerce Internet Marketing: PPC or SEO?
The Internet marketing arena for ecommerce websites is becoming even more vast. Almost any product niche that’s applicable to online selling is emerging with new, powerful players. Just take a look at the search engine results for certain product-related searches. Below is just one example of the intense competitive nature that ecommerce Internet marketing has […]
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