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Having a smartphone friendly website is a major consideration for all types of companies. It’s the major marketing decision of 2012 as mobile Internet use continues to skyrocket. To shed some light on just how important mobile website optimization has become, below are five noteworthy statistics to absorb: In 2012, 94% of smartphones users will […]
Read MoreGoogle recently launched Google+ Local Pages as a way of encouraging businesses, organizations, products, and brands to have a presence on the new Google+ social network. The new business profile format helps companies promote further awareness of their business, while enabling Google+ users to discover and share information about the business. This can result in […]
Read MoreAfter keyword research and selection, the next primary phases of optimizing a website is planning and organizing optimized pages. Designing the architecture of your website, particularly its optimized pages, is a great task. Establishing optimal keyword relevancy hinges on not only the nature of the site’s content, but how well the optimized pages are organized. […]
Read MoreAlmost anyone who knows a bit about SEO can write a page title and meta description with keywords in the copy. However on-page optimization these days requires a lot more to reign king of the search rankings. Sure, off-page SEO, such as link building and content marketing, carries the most weight in actually getting your […]
Read MoreA huge motion was made by Google this week. The search giant ditched its local Google Places pages for what are now Google+ Local pages. The most significant aspect of this change is that these new Google+ Local pages are integrated in the social media platform Google Plus. What was solely a component of organic […]
Read MoreGoogle feeds off content. And content is the driving force behind better search engine rankings, especially for Google Places SEO. Of the many forms of content on a Google Places page, images are one of the easiest to optimize. In matter of a few simple steps, you can optimize your images to help grow your […]
Read MoreWith all of the changes occurring in Google with “over-optimization” and sites being penalized for having too many optimized backlinks, it is hard to determine who trust in the web marketing industry. Many SEO and website optimization companies have been on the radar for sketchy practices that have resulted in their clients’ website dropping in the […]
Read MoreThere are several reasons why you should strive to generate quality content for your website. Content creation can significantly contribute to how well you market and promote your online business, brand, product, or service. In addition, content is backbone behind any SEO or inbound marketing strategy. At the Web Presence Group, we call this approach […]
Read MoreLink building has become one of the most effective practices for better SEO performance. In essence, backlinks (links from external sources pointing back to your webpages) are like votes of popularity and credibility in the search engines. The higher quality of links, and the more of them, the greater rankings potential your webpages have. Understanding […]
Read MoreSearch engine optimization (SEO) is one of the most effective way of improving your website’s visibility on the Internet. In most cases, search engine users only click the listings that appear on the first page of the SERPs (search engine results pages). Even the sponsored or paid listings above the organic results are being overlooked, […]
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Web Presence Group is a member of OIC Group, Inc. family of businesses. Web Presence Group is a website optimization company with ability to advance your brand’s web presence on the Internet. We offer more than just SEO and website optimization services. Our company provides web presence optimization solutions that influence traffic beyond the initial click.
